Elevate

project overview
For Elevate 2023 (Sendoso’s first in-person conference in three years), I concepted, designed, and produced the full conference branding including banners, backdrops, standees, and decks in just two weeks. Challenge: Create a visually striking identity that reflected creativity, innovation, and strategy, energized attendees, and delivered under a tight two-week timeline. Solution: I developed a collage-inspired look, combining cut-out photography with graphic elements and type for dynamic, bold layouts. Themes were reinforced through wings, the moon, arrows, lightbulbs, cogs, and “spark” graphics to visualize elevation, creativity, and innovation. Impact: The branding helped drive 236 registrations, generate 23 opportunities, produce 24 MQLs, and influence $403K+ in pipeline, while creating an inspiring and cohesive experience for attendees.
project type
Experiential Branding
year
2023
my role
Brand & Packaging Designer
client
Sendoso





